Durability + Design
Follow us on Twitter Follow us on LinkedIn Like us on Facebook Follow us on Instagram Visit the TPC Store
Search the site

 

D+D News

Main News Page


Green Challenge: Making People Care

Wednesday, June 11, 2014

More items for Building Envelope

Comment | More

New ideas to generate public interest in green building could be worth $10,000 and hold the seeds of a new global strategy.

"Creating Public Demand for Green Buildings" is a new competition by the World Green Building Council (WGBC) and Climate CoLab, a climate change project led by the Massachusetts Institute of Technology (MIT).

The challenge, organizers say: "How can we empower the public and communities to build awareness and demand for green buildings?"

Engaging 'Hearts and Minds'

The goal of the competition is to get the green building conversation out of the closed loop of industry and government and into "the hearts and minds of the public," organizers say.

LocalWarming
Giulia Bruno, Laura Fiorio, Christopher Green, Miriam Roure, Senseable City Lab

Competition organizers want to hear from occupants of green buildings to boast of their benefits, such as "Local Warming," an MIT invention exhibited this week in Italy that creates a "precise personal climate" to avoid heating an entire room.

Unless ordinary people care about and demand green building, its success will be limited, officials say. In addition, mainstream ideas about green building have not yet been widely heard, especially from the occupants of those structures.

Climate CoLab is seeking ideas that make the public aware of the efficiency and benefits of green buildings and that create a demand for these structures from a wide range of communities.

Of special interest are ways to encourage the public to think about their homes and how they can be made physically, emotionally, economically and environmentally healthier.

What's at Stake

"Buildings remain one of the key producers of greenhouse gases contributing to global warming," according to the competition site.

"Green buildings mitigate the negatives of traditional buildings, but the stakeholders defining the green building conversation have largely been industry groups and governments, with the public largely being absent and out of focus."

www.epa.gov

Green building can mitigate the environmental effects of traditional building, experts say.

Currently, the built environment consumes about 40 percent of the world's energy and contributes up to 30 percent of all global greenhouse gas emissions, according to the WGBC. More efficient built spaces that work with their occupants and the environment can mitigate climate change on a large scale, the group says.

Pitching Ideas

Competition organizers are seeking "ideas for engaging the hearts and minds of the public to increase awareness on green buildings and their benefits, to create a demand for them across a broad spectrum of communities and occupants—and make the green building movement a mainstream conversation."

Winners in two categories, Judges Choice and Popular Choice, will be able to present their proposals at MIT to business executives, foundation and NGO officials, policy makers, scientists and others who can support implementation of their proposals.

MIT

The Sloan School of  Management, a green building on MIT's campus, consumes about half as much energy as a traditionally designed structure.

The winning presentations will be made at a conference this fall at MIT, where the $10,000 grand prize will also be awarded.

Target Areas

Specific proposals are sought in the following areas:

  • How can the public be inspired to think about and make suggestions for the spaces they inhabit?
  • How can the public enter conversations about buildings being built and designed for them?
  • How can a mainstream conversation be created that will ultimately lead to greater public demand for green buildings?
  • How can public values and desires be converted into real changes in the global building stock?

Rules and Deadlines

The contest is open to anyone in the world, regardless of age, nationality, or political viewpoint, except where prohibited by law. Entrants under 18 years old will need a parent or legal guardian to register and submit proposals. 

Entries will be judged on feasibility of actions, novelty of the proposal's ideas, likely impact on climate change, and presentation quality. 

Contest rules and resources are available here.

The deadline for entries is July 20. Application details are available here.
 

   

Tagged categories: Climate Control; Clinton Climate Initiative; Contests; Design build; Green building; Green Building Certification Institute (GBCI); Green design; Greenhouse gas

Comment Join the Conversation:

Sign in to our community to add your comments.

Advertisements
 
Keim Mineral Coatings
 
Mineral Silicate Paints + Stains Fuse to Concrete
 
• Forms permanent chemical bonds
• Becomes part of the concrete
• Will never peel
• Looks completely natural
 

 
Novatek Corporation
 
Novatek Portable Air Filtration Systems
 
Air Scrubbers/Negative Air machines for restoration, abatement, dust & odor control, hazardous contaminant removal from job sites to clean rooms and hospitals. Portable, affordable!
 

 
Shield Industries, Inc
 
FireGuard® E-84 Intumescent Coating - Shield Industries, Inc
 
Trust the certified protection of the industry’s most innovative intumescent coating FireGuard® E-84 to provide you with the 1 and 2 hour fire ratings you need.
 

 
 
 

Technology Publishing Co., 1501 Reedsdale Street, Suite 2008, Pittsburgh, PA 15233

TEL 1-412-431-8300  • FAX  1-412-431-5428  •  EMAIL webmaster@durabilityanddesign.com


The Technology Publishing Network

Durability + Design PaintSquare the Journal of Protective Coatings & Linings Paint BidTracker

 

© Copyright 2012-2018, Technology Publishing Co., All rights reserved