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Ballpark Dons a Retro Birthday Look

Monday, May 19, 2014

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Cubbie Blue (bled by millions of Chicagoans worldwide) has gone green in honor of Wrigley Field’s 100th birthday.

The storied Chicago ballpark, marking its centennial this season, repainted its iconic red and white marquee last week in the green and gold color scheme that the sign sported when it was erected in 1934.

Wrigley Marquee Tweet
Twitter

Fans weighed in on the marquee's temporary new color and the craftsmanship.

The repaint is part of a new five-year marketing deal between the Cubs and Montvale, NJ-based Benjamin Moore. The partnership, announced Wednesday (May 14), will make Benjamin Moore "the Official Paint of Wrigley Field and the Chicago Cubs."

The paint job was completed Wednesday after a "ceremonial first brush stroke" at 9:30 a.m. About 50 people showed up to watch the painting, reported www.bleedcubbieblue.com. (Benjamin Moore had prepared for a bigger crowd with 1,000 free t-shirts.)

Color Detectives

The Cubs worked with Harboe Architects and Wiss, Janney, Elsnter Associates Inc. to research the color scheme, removing layers of paint and primer to expose the original layer of enamel, blogged MBL.com's Carrie Muskat

Benjamin Moore, the new "Official Paint of Wrigley Field and the Chicago Cubs," released a time-lapse video of the project.

Benjamin Moore then matched the marquee's original colors with the paint maker's Mallard Green and French Quarter Gold. The new colors provided the backdrop for a 1930s-themed celebration during the Cubs' weekend homestand against the Milwaukee Brewers and the New York Yankers.

The marquee will be repainted Tuesday (May 22) in Million Dollar Red, although bleedcubbieblue.com opined that the retro color scheme "looks sharp."

Wrigley Field Marquee
www.bleedcubbieblue.com

After its green start, the marquee went blue in the 1940s and 1950s. In 1965, it was repainted the current red and white.

Besides, writes site managing editor Al Yellon, "that was a decade when the Cubs were winning National League pennants—two of them, in 1935 and 1938, before the marquee was painted more of a blue shade, which it remained until 1965, when it was painted the red color we're all familiar with."

#GreenMarquee

Still, not all fans were happy. @ZimmyBuffett tweeted, "Do not/will not like but at least it isn't purple."

On bleedcubbieblue.com, the retro look drew both cheers and jeers for its resemblance to University of Notre Dame's colors.

Fortwaynecubfan mused, "Green Bay Packer colors to me. I’m torn. The retro look is cool, but the absence of Cubbie Blue and red is troubling."

Several fans applauded the painters' speed, quality and endurance under the big lights.

Tweeted @bbairdo: "Fine detail work, think I can get them to paint my house?"

 

   

Tagged categories: Architects; Benjamin Moore; Color; Color matching; Design; Historic Structures; Stadiums/Sports Facilities

Comment from Jim Malone, (5/20/2014, 10:03 AM)

Excellent work, but this looks like one of those times that nostalgia is a far cry astehtically from what should be an highlight & accent point to such a wonderful historic facility...instead its a drab throwback. Finally as a life long New Yorker ---Our Team is the 27 time World Champion YANKEES -- I'm sure the other reference was a typo and not a freudian slip!


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