Durability + Design
Follow us on Twitter Follow us on LinkedIn Like us on Facebook Follow us on Instagram Visit the TPC Store
Search the site

 

D+D News

Main News Page


Pantone Releases 2018 Color of the Year Pick

Monday, December 11, 2017

More items for Color + Design

Comment | More

Late last week color company Pantone announced its 2018 Color of the Year: Ultra Violet.

“A dramatically provocative and thoughtful purple shade, Pantone 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future,” the company notes in its release.

Pantone

Late last week color company Pantone announced its 2018 Color of the Year: Ultra Violet.

The color is a nod to a hue released in August, identified by Prince’s “Love Symbol #2,” to honor the late icon. In the Ultra Violet announcement, the company notes some of the connotations that can be found associated with the color purple.

“Enigmatic purples have also long been symbolic of counterculture, unconventionality, and artistic brilliance,” the company says. “Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality. Nuanced and full of emotion, the depth of Pantone 18-3838 Ultra Violet symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.”

The company released tool for multiple industries including packaging design, fashion, beauty and home interiors, and also notes that the mystical quality of the color purple can also be used to seek refuge “from today’s over-stimulated world”—a common thread in many color-of-the-year announcements going into 2018.

“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today,” said Laurie Pressman, Vice President of the Pantone Color Institute.

Along with the color choice, Pantone released eight different color palettes that feature Pantone, and within those palettes there are three different “color harmonies,” which show the company’s recommendation on difference variances of and levels of colors from those palettes.

The palettes include:

  • Purple Haze – a calm palette of hazy and smoky hues combines gray Tradewinds with various muted purples such as Misty Lilac and Lavender Violet.
  • Kindred Spirits – a playful and exuberant palette that combines the purple tints with pink such as Chateau Rose and Mulberry.
  • Drama Queen – is filled with both bright and elegant tones allowing a dramatic look from the palette, which includes both Bronze Mist and Pink Peacock.
  • Intrigue – back on the cooler side, aimed to invoke a sense of mystery, this collection includes both silver and gold tones with muted blues such as Xenon Blue.
  • Quietude – a palette of blushes brings back the calm theme with Peach Beige, Spanish Villa and Ruby Wine.
  • Attitude – conversely, perhaps the boldest palette released, this collection features a hue from nearly every color family including Hawaiian Surf, Butterum and Citrus.
  • Desert Sunset – emanating the colors found in its namesake, this palette includes bright neutrals, such as Copper, and pairs them with pinks and reds.
  • Floral Fantasies – the only pastel-dominant palette aims to mimic a summer garden with Yellow Iris, Lettuce Green and Cherry Blossom.

   

Tagged categories: Color; Color + Design; Color forecasts; Color trends; Pantone

Comment Join the Conversation:

Sign in to our community to add your comments.

Advertisements
 
Digital Facilities Corporation
 
Manage Wall Systems with
FM-Pro
 
FM-Pro™ is designed with a comprehensive wall asset area module to inventory and manage Wall systems, including fenestration details, and is suited for building owners, façade area consultants, and product suppliers.
 

 
PPG Paints
 
PPG PAINTS™ SPEEDHIDE® INTERIOR LATEX
 
This high-hiding, low-VOC, low-odor paint enables a space to be painted while occupied and delivers the durable product performance professionals require.
 

 
 
 

Technology Publishing Co., 1501 Reedsdale Street, Suite 2008, Pittsburgh, PA 15233

TEL 1-412-431-8300  • FAX  1-412-431-5428  •  EMAIL webmaster@durabilityanddesign.com


The Technology Publishing Network

Durability + Design PaintSquare the Journal of Protective Coatings & Linings Paint BidTracker

 

© Copyright 2012-2018, Technology Publishing Co., All rights reserved