D+D Circulation is a winning formula
Durability + Design readers include all segments of the value chain, united by their interest in the technology of architectural coatings:
Durability + Design magazine and eNewsletter readers include the following:
- facility owners interested in the capabilities of coatings to achieve esthetic effects, protection, durability, energy efficiency, or special functions in residential, commercial and public buildings;
- residential and commercial painting contractors interested in mastering the technology of surface preparation, coating selection and application, quality control, and project management;
- artisans and specialty contractors interested in achieving the most dynamic decorative and functional effects in residential and commercial settings;
- architects, consultants, specifiers and interior designers interested in selecting and specifying the most appropriate coatings, sealers, cladding, membranes, and special decorative finishes for residential, commercial, and public buildings;
- suppliers to the industry interested in providing materials and equipment and explaining their capabilities.
The D+D Mix
| |
% of circulation |
D+D Print Magazine (8x/yr) |
D+D News daily eNewsletter |
| Facility owners |
20% |
4,000 |
13,200 |
| Contractors |
35% |
7,000 |
23,100 |
| Specifiers; architects, spec writers, interior designers,
coatings consultants |
35% |
7,000 |
23,100 |
| Suppliers/distributors |
10% |
2,000 |
6,600 |
| Total |
100% |
20,000 |
66,000 |
BPA audit application currently underway; estimated completion 2nd quarter 2013
|
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